CLIENT
Suzuki
PROJECT
Busa Beats Campaign & Racing Content
AGENCY
Questus
PHOTOGRAPHY
Scott Kowalchyk
ASSIGNMENT
Working with Questus for Suzuki, I photographed the Busa Beats campaign, documenting a custom-designed Suzuki Hayabusa from studio product photography through its public unveiling, along with additional branded content created around Suzuki's racing program.
PHASE ONE
Product / campaign imagery
PHASE TWO
Campaign activation and event coverage of the custom Hayabusa's public unveiling and presentation to the Busa Beats rap contest winner.
RACE DAY CONTENT
Team, paddock and behind-the-scenes imagery created for Suzuki's social media and digital channels.
